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Learn new skills to build your brand or business

Optimize Meta Conversions API

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    Average rating: 4.6 9 reviews

Webinar learning objectives

Get started with the Meta Conversions API and learn how to establish a more reliable data connection that leads to improved marketing campaign performance for your clients. This training is designed for participants who work at advertising agencies and want to gain better performance for their clients by implementing data sources, such as the Conversions API.

Verify your events are being received correctly and track the full customer journey using the Conversions API and Meta Pixel together.

Improve event matching quality by using high-quality parameters and reviewing key metrics in Events Manager.

Maintain optimal performance through event deduplication, data freshness, and best practices for non-web setups.

Choose an Upcoming Session

  • May 29 | NORAM | English

    Friday, May 29, 2026 at 1:00 PM to 2:30 PM EDT
    • Location: NORAM
    • Instructor: Diana Muzquiz